An increased click through rate can help you make money blogging. Life can be tough when you deal with low CTRs. An increased traffic can hopefully increase your conversions, but nevertheless, an increased traffic does not mean getting high CTRs. You still have to work for it. Improve your traffic, improve your campaign and raise your CTR.
Look for ways to improve your content, presentation, ad positioning, and website navigation. Online content marketing is not easy. Post content that would definitely serve your readers well and at the same time, expand your online visibility. Focus on creating highly searchable quality content full of useful information.
Make your blog more attractive, interesting, and useful. Capture your readers’ attention with interesting titles, and well-formatted, easy to read copy that gives them the information they seek online. Relevance is the key. Make sure your content is relevant to your niche.
The layout of the blog as well as the position of the ad makes a huge difference to your click through rate. The expert marketers say the ads positioned directly above the post content, in the center of the blog home page and on the left below the navigation have the highest success rates. However, this may not be true for your blog.
You may use the Google Adsense blog optimizer diagram for the best location of your ads. It is best that you study the behavior of your readers base on the blog’s heatmap. The click through rate is a very important metric, and it is of utmost importance that you should find ways to boost that number and start to earn money from your blog.
Grow your organic traffic
The best way to attract the search engines so you appear in the top five of the SERPS is to create a blog. You can do a little SEO for top SERPS positioning by plainly being you, which is all about writing a good content as a simple expression of yourself. Where do you think these social media influencers started?
Develop a solid organic search engine optimization strategy that would soon become a part of your business model. Do not implement anything and then just forget all about it. You have to take note of what you have done and how it has affected your blog’s performance.
The answer is metrics. The click through rate is a metric that measures the number of clicks you receive on your ads per their number of impressions. If you have a high CTR and low bounce rates, this could make your every dollar, time, and effort count.
Organic search traffic is the only search traffic you should focus and be fully interested in. This is the type of traffic you get without much effort on your part. Lay the foundations well and make sure your blog provides what they want to know.
Now, you understand why content is king. Google has changed the rules. It is essential that you attract real people. Content marketing, once a dying art, is now the driving force of every blog, because they attract the interest of those who appreciate fresh, unique content.
One thing that you should keep in mind when doing social media. You cannot benefit from the social media without investing in quality content. You will achieve less online visibility until such time you give people what they want.
Develop the right content creation strategy to craft the right level of content that would meet expectations and satisfy your readers. Do you think you have a good idea how to keep your visitors satisfied? How do you plan to enhance their user experience and improve your traffic?
This actually needs a well thought, unique approach to your blogging style or writing style. Stop trying to innovate with your content. Sometimes, it will sound fake and too trying hard that people would not want to read it anymore.
Improve on what you have been doing, especially your content. One is the writing style and the lingo. That is where your success lies and where you gain a competitive advantage. Talk to your readers in their own lingo.
Speak to global readers in their own language. You have to speak the language of your customers, which means speaking their actual language, such as Filipino, Spanish, Chinese, English, or French. In fact, there is an undeniably strong link between in-language content and the potential customer’s likelihood of clicking your ad and making a purchase.
The study based on a survey of language preferences revealed unremarkably similar findings. 9 out of 10 internet users said that, when given a choice of language, they always visited a website in their own language. Nearly 1 out of 5 Europeans said they never browse in a language other than their own. 42% said they never purchase products and services presented in other languages.
Content writing secrets
Initially, you need to get indexed with the major search engines. How on earth are you going to do that? Your blog is your best tool to get that attention.
The best approach is to publish well written articles with creative headlines mixed with keywords. Keywords still remain an important part of categorizing your site. You should aim for keywords that offer enough visibility without being too competitive. If ineffective, feel free to change them at a later date.
For top SERPS positioning, creating simple written content with value can be most cost effective. Generate fresh content every day or once a week and the robots will automatically crawl your website as per your schedule.
That is what I call training the dogs to crawl on your site. Incorporate the keywords and just be patient waiting for your website to climb up the ladder. Do not give up.
It takes a lot of efforts to get even a PR 1 from Google. Make your content longer. Google wants content that is longer, thorough, and more detailed. Make sure your content is not artificially inflated with words.
Creating an internet strategy that supports top SERPS positioning through content promotion may be slow, but at least, produces realistic results. Focus on content development. Give people one good reason to keep coming back to your website.
Your brand should be at the forefront of their thoughts each time they browse something related to your niche. Growing an organic traffic requires a solid content marketing strategy in place.
The rule is simple. If you do not want to spend more dollars paying Adwords or other similar advertising platforms, then focus on developing the content of your website by using catchy headlines and creative article writing.
Please keep in mind that you are trying to make money blogging. You cannot do it without the right traffic or people who are really interested in your content. Building organic traffic is the hardest work you will ever put on your blog, but is also the greatest investment of time and effort you can make that will turn your site into a money making machine.
So, make any visit worth its time, publish useful information on your blog. When you have the right content, they will come! Create the best content you possibly can. Without it, you won’t get that far!
This may be a time consuming process, but it works wonders and generates better results, because as Google calls it, “Content is King!”
One thing that I taught you before is to write anything you want to publish and then try to pick one or two niches. As you go blogging, you would come across a lot of topics that are often not related to the majority of your content.
If you can keep your content simple and just focus on one niche for now, that would be lovely. The reason I am telling you this is because the search engines may have difficulty categorizing your blog. Mixing unrelated topics may confuse the robots in associating your blog with the right category, which can be fatal in defining what your blog is all about.
WordPress has a very powerful content management system. Think of your categories as chapters in a book and your blog posts as subchapters. Categories normally cover broader topic areas. You can assign one in each blog post.
When choosing a category for your blog post, always pick the one that best fits your content. The categories section in WordPress is hierarchical. The subcategories can be an awesome tool you can use to break larger categories into smaller sections.
This is a great way to encourage your readers to stick around by exploring other post related to the one they just visited. The main reason in creating categories for your readers is to help them navigate through your blog easily. If in any case, you find some of categories closely related, definitely consider consolidating them into a single category.
Tags are similar to categories, but they can be used to describe your post in more detail. The use of tags is entirely optional. Tags are not hierarchical and exist in their own right. You can use as many tags as you like, but I suggest not to create confusion and use a maximum of 2 to 3 in a post only.
Write a blog and build your brand
Think of your blog as your brand. Your blog is a powerful tool in building your personal brand. Even if a blog has been created as a personal journal, it can be converted easily into a very powerful business and communication tool.
If it is just a personal journal, you can monetize your blog by sharing your travel getaways, your services, or tips about anything. My first blog was never meant to be monetized. I just enjoy writing anti aging topics for my own consumption, and when I started sharing, it started to earn also.
With your blog, you can monetize and create a passive income over time. Listen, improve, and repeat. Express your idea in a memorable way and track your progress using the Google Analytics.
Start a blog with a truly remarkable content. You can create something people need and let them find you. You have the opportunity to improve and get better by identifying trends that were already evolving in the internet that is of course, related to your topic, and build it from there.
Look at what’s in front of you and ignore the horizon. It is too big to manage. Get a blog. Great things start from small beginnings. Content management could simply mean looking into its creation, delivery, and marketing.
Create a content you can share and get reshared in the social media. The key with your brand is to make sure that it is apparent who is behind the content of your blog. To get an even better idea of what to write about, you can spend a day looking at your Twitter.
To increase your click through rate, you have to develop your content marketing strategy. Build your categories, tags, and content. Make money blogging by increasing your influence in your readers simply through content marketing. You must know what to blog and when for the maximum effect, so you earn money from your blog.
Brands stand out because they create the right message for their audience. Deliver the appropriate message for your product, survive, and get paid blogging real time. Find the right audience and consistently offer value they cannot resist and will connect them to your brand emotionally.
Putting in the time to make your blog great will make all the difference in your brand and earnings tomorrow. Define the goals of your content strategy before you dive into the creation process. Just because you are interested in certain types of content doesn’t mean your audience will be. Brand your business, build your website, and blog to attract your ideal visitors so you can earn money from your blog.